16 Sep
2010
PECKISH SET TO RUFFLE FEATHERS IN WILD BIRD CATEGORY
Westland Horticulture is preparing to launch their first foray into the wild bird care category with their new and innovative brand Peckish.
Available throughout retailers across the country from next month, Peckish is one of the most exciting brands to launch at this years’ GLEE.
Swooping into stores this September it will be the perfect answer to every bird’s feeding requirements.
Providing ‘What Birds Want’, Peckish will be delivering high quality feed and feeders, giving birds the perfect solution to their all round health with its special ingredients.
Unique to Peckish and setting it apart from others is the nutritious Calvita supplement combining calcium and specific vitamins to ensure that wild birds receive the best quality food.
The Peckish brand contains a comprehensive range of bird feed including general feed to species specific, there is something for every bird.
The products have evolved from extensive research into consumer wants resulting in packaging which is informative, friendly and attractive, appealing to bird feeders throughout the generations.
Jen Richardson, Product Manager for Peckish said, “Peckish really does provide the perfect product for all wild birds and we are extremely excited about launching it into the bird care category.
It is a simple, engaging and energetic brand which we aim to become the consumer’s number one choice in bird care.”
Peckish will be launched at GLEE in September at the NEC in Birmingham, and will be available for buy in selected retailers from the end of August.
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