Florist Ireland :: Latest News, Trends, Courses and Jobs for Florist & Flower Sector :: www.HortiTrends.com :: http://florists.posterous.com Floristry Ireland :: Horticulture Trends Latest News, Trends, Courses, Services, Products, Suppliers & Jobs for Floristry Sector in Ireland: Garden Centre, Landscape, Architecture, Nurseries, Arboriculture, Sports Turf, Greenkeepers & Fresh Produce Sectors posterous.com Wed, 25 Aug 2010 15:26:36 -0700 Colour your Life Newsletter http://florists.posterous.com/colour-your-life-newsletter http://florists.posterous.com/colour-your-life-newsletter

Horticulture & Fresh produce News Ireland www.HortiTrends.com

 

 

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Colour your Life trade newsletter- helping your business grow! September 2010
‘Bumper harvest’, with soft fruit including Rubus and Ribes 

Everyone knows the value of eating plenty of fresh fruit - what about getting some of it from your own garden! The boom in growing edible plants is set to continue and it’s easy to see why. What could be better than picking your own fruit that you’ve watched maturing over the weeks?


Be a real-food facilitator!

Take the chance to show to customers how easy it is and how much fun it can be to grow some of yourown. 

Try organising a soft fruit weekend with experts on hand (what about the WI?) to advise on the arts of jam making. Home grown fruit can also make an important contribution to a healthy diet.

Sign up for regular campaign updates on Twitter and Facebook or go to www.colour-your-life.co.uk for info, materials and ideas this autumn.

Plant choices ...


Retail results

In a garden centre in Holland an exciting trial is taking place. It revolves around the concept ‘what happens to sales when you make use of Colour your Life materials to their best potential?’ And the results are impressive! 

For the June roses promotion, on a ‘this year/last year’ comparison, look at the results: 

Climbing roses: 2009: 86 pcs / 67 customers, 2010: 105 pcs / 79 customers
Grafted roses: 2009: 2 pcs / 2 customers, 2010: 59 pcs / 58 customers

This centre increased turnover by 30% in this month alone.
.
The evidence is clear – investing  effort in POS = direct benefits in sales. 


Coming to GLEE this year?

If you are (and it promises to be a superb show this year), make sure you attend our seminar on 22 September at 10.00am with retail guru  Phil Rogers . Phil has over 30 years retail and talent management experience with giants such as Ikea and Asda.  He will be giving top tips on how to grow sales in your planteria! 
Email contact@colour-your-life.co.uk to register for the seminar – If you are one of the first 50 registrations, you will receive a free voucher to use on the Luma poster service site. Vouchers will be given when you arrive at the seminar. 

For more information contact Mark or Samantha on 01480 860426


What else will we be talking about?

Bumper Harvest tie-up with Garden Organic One-Pot-Pledge

Colour your Life is delighted to be working with Garden Organic in September to link ‘Bumper Harvest’ with their One-Pot-Pledge - a big push to get people who have never grown anything before, growing and eating their own produce. Launched earlier this year, it has been endorsed by some big names from Jamie Oliver, Bill Oddie and Jerry Hall to gardening champion Alys Fowler. 

Some big commercial names from horticulture are backing the campaign, as you will see on the website www.onepotpledge.org

September’s promotion is a great fit for the One-pot-pledge because some varieties of Rubus are so well suited to container growing and soft fruit like this is a great way in for novices to the world of grow-your-own. This is the time of year to promote all kinds of edibles, so why not give it special emphasis in the planteria this month. With two major campaigns pushing on the door too, what is there to lose? 

 

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Fri, 20 Aug 2010 05:38:00 -0700 GLDA : UPCOMING DRAWING WORKSHOP_ http://florists.posterous.com/glda-upcoming-drawing-workshop http://florists.posterous.com/glda-upcoming-drawing-workshop

 

 

Devil in the Detail: Cross Section and Construction Detailing Workshop

 

One of the biggest challenges that creative people face is how to realise inspired ideas into

technical details that can be easily interpreted by a landscape contractor.

 

Sectional elevations, construction details and a host of other technical plans are often

the downfall of even the best designers. And many of the most innovative ideas fail to be

realised because of limited understanding of what detail drawings should encompass.

Thankfully for Ireland’s budding designers, the Garden and Landscape Design Association

(GLDA) have come to the rescue. Responding to huge industry and public demand, two

of the GLDA’s key members, Jane McCorkell and Lisa Murphy, both renowned designers,

have developed a one-day detail drawing program created specifically to help people realise

their creative garden ideas. “The day will tackle a number of drawing types,” explained

Jane. “We will be providing tips and guidance on how undertake construction detailing for

gardens as well as insight into how to draught sectional elevations.” In addition to direct

instruction by the program leaders, the day will also include a number of hands-on exercises

that allow attendees to practice their new techniques under professional supervision.

 

The event, which is entitled Devil in the Detail...a guide to sectional drawings and

construction detailing, is being held on Thursday 23rd September at The Mill, Johnstown,

Naas, Co Kildare, and will run from 10am to 4.30pm. So if your looking to realise your

own garden ideas, seeking upskill your design drawing skills or simply frustrated with your

drawing abilities, then the up-coming GLDA drawing workshop is a must attend event.

 

For further information, to book your place (places are limited so please book early) or

to find out more about the GLDA, contact Annette McCoy on: Tel 01 294 0092, e-mail:

info@glda.ie , web: www.glda.ie

 

 

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Tue, 17 Aug 2010 01:55:09 -0700 Plants chosen for 2011 RHS trials http://florists.posterous.com/plants-chosen-for-2011-rhs-trials http://florists.posterous.com/plants-chosen-for-2011-rhs-trials

Plants chosen for 2011 RHS trials

Delphinium trial at Wisley

The RHS has just announced its 2011 plant trials which will cover 14 new, and 21 current plant groups.

'We have been looking very carefully at the needs of our members and other gardening enthusiasts and have produced, we believe, an exciting and useful programme of trials,' says Kylie Balmain, RHS Head of Horticultural Trials & Relations.

'Each year we receive extensive support to deliver our trials programme especially from our plant committee and panel members. They spend a lot of time assessing and monitoring each trial to ensure the RHS can recommend plants of very high quality for the Award of General Merit (AGM).'

An AGM is a valuable award and key to helping people make informed plant selection. By choosing an AGM plant, gardeners can be sure that it meets exacting criteria including: ‘outstanding excellence for ordinary garden decoration; not requiring highly specialised growing conditions or care; not particularly susceptible to any pests or diseases'.

The majority of trials are conducted at RHS Garden Wisley with additional trials managed off-site with partner gardens and members of the trade.

Horticulture & Landscape News.

 

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Fri, 06 Aug 2010 00:01:00 -0700 Horticulture & Garden Centre News Ireland - Horticulturist - Plants (Kilkenny) - www. HortiTrends.com http://florists.posterous.com/horticulture-garden-centre-news-ireland-horti http://florists.posterous.com/horticulture-garden-centre-news-ireland-horti
Title: horticulturist - Plants (Kilkenny)
Description:
Supporting the Garden Centre Manager, this senior position involves the purchasing and care of the plant selection for a busy Garden Centre. The ideal candidate will be knowledgeable and passionate about plants and will provide advice to customers and colleagues while generating sales in a retail environment.
Geographical Information
Country: Ireland Region:
Salary / Contract
Minimum salary: 23,000pa
Maximum salary: 27,000pa
Salary currency: EURO
Hours per week: 36.5-40
Contract type: PF - Full-Time
Extras
Requirements
Experience required: Required
Employer
Name: Gardenia
Information: recruitment@okeeffesgroup.com
Address: Head Office Unit 12, Kilkenny Retail and Business Park, Smithlands, IE
Phone: 056 7722034
Fax: 056 7722466
Email: recruitment@okeeffesgroup.com
How to apply
How to apply: Please forward a current C.V. and cover letter to rachel@okeeffesgroup.com, or Rachel Norton, Unit 12, Kilkenny Retail and Business Park, Kilkenny
Last date for application: 14/08/2010

 

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Thu, 22 Jul 2010 09:50:00 -0700 Horticulture & Fresh Produce News - Horticulture Ireland in the 2020 Food Harvest - www.HortiTrends.com http://florists.posterous.com/horticulture-fresh-produce-news-horticulture http://florists.posterous.com/horticulture-fresh-produce-news-horticulture

4.4 Horticulture

The horticulture and potato sector contributed approximately €370 million to farm output in 2009. The sector makes an important economic contribution and generates significant ancillary employment in areas such as preparing, packing produce, distribution, retail, garden design & landscaping.

The domestic retail and food service markets are the most important markets for Irish fresh horticulture produce. However, mushrooms destined for the UK market represent a major export with a value in excess of €100million. Amenity products which comprise 20% of total production, are focused to a large extent on the domestic market. The main exports are Christmas trees, nursery stock & cut foliage.

The sector faces competitive pressures, particularly due to high input costs, notably energy, competitively priced imports, lack of scale and limited development in innovation.

Notwithstanding this, the sector has potential for further development. The food service market offers opportunities to replace imported product with home grown seasonal produce, to supply into the organic market and to diversify to meet ethnic food demands. Bord Bia’s recent review of the amenity sector identified the need to innovate, to develop new products and services and markets. It was considered that the best way to do this was through a coordinated approach where businesses, both large and small would combine resources to exploit new opportunities.

Horticulture has been transformed in the past decade by technological advances. Technology and advances in plant genetic research offer new products, new production methods and new approaches to the market. Maximising this potential requires a greater integration between state agencies, research institutes and industry. Existing development progammes and schemes should be looked at, and restructured, if necessary, to assist the commercialisation and adoption of new developments in horticultural technology, with the objective of facilitating and assisting entrepreneurs take advantage of the opportunities arising from emerging technology and the intellectual property associated with it.

 

 

Recommendations

As with all the sectoral analyses, the recommendations to realise the potential of the horticulture sector should be considered in tandem with the general farm and industry level recommendations set out in Section 3.

Restoring Competitiveness

 DAFF should encourage greater participation in the development of producer organisations to facilitate greater bargaining power in the marketplace and to encourage the adoption of new technologies and best practice at sub-sectoral level.

 The industry must continually adapt its production methods both to minimise environmental effects and to benefit from adopting green technologies

 Relevant state agencies should foster product and production innovation, the adoption of emerging technologies and plant breeding.

 Processors should invest in specialised plant and equipment to improve labour productivity, working conditions and the quality of output.

 DAFF should review funding under the Horticultural NDP with a view to maximising the uptake of green technology, including water recycling, energy from waste and innovation based on plant production.

 The relevant Departments should review existing programmes and supports in relation to the horticulture sector, and should identify any changes in legislation or in the scope and type of measures required to develop the industry and associated businesses.

Branding and Marketing Issues

 DAFF and the relevant State agencies should further promote the health benefits of fruit and vegetable consumption as part of a healthy lifestyle.

 Bord Bia should identify opportunities in relation to new products, e.g. herbs, indoor fruit production, mini potatoes, ornamentals and develop consumer awareness of domestic varieties.

 Bord Bia-led market research should explore the opportunities for production of non- traditional fruit and vegetables.

 

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Thu, 22 Jul 2010 08:23:00 -0700 Horticulture & Fresh Produce News - Minister Smith Launches Innovation Funding for Food Industry - www.HortiTrends.com http://florists.posterous.com/horticulture-fresh-produce-news-minister-smit http://florists.posterous.com/horticulture-fresh-produce-news-minister-smit

 

Minister Smith Launches Innovation Funding for Food Industry

The Minister for Agriculture, Fisheries and Food, Brendan Smith TD today announced details of innovation funding for small Irish companies in the food industry. Innovation Vouchers worth €5,000 each are available to all small companies in the food sector over the next 6 weeks. The deadline for applications is 20th August 2010.

Making the announcement Minister Smith said: "Innovation Vouchers are the push that many small Irish food companies need to explore how innovation can change their business for the better, be it through new product development or the improvement of existing processes".

"The success of the vouchers to date is due to the simplicity of the initiative.  Participating companies get excellent value for money from the research teams working in the forty institutes providing their expertise and knowledge, both in Ireland and in Northern Ireland.  I encourage small companies in the Irish food industry to see how a little knowledge can make a huge difference to your bottom line and to make an application for a €5,000 Innovation-Voucher today" he concluded.

Enterprise Ireland manage the Innovation Voucher initiative which offers small companies €5,000 to obtain an innovative solution to a technical or business challenge from a Higher Education Institute in Ireland or Northern Ireland, known as 'knowledge providers'.

Companies in the following sectors can apply:

  • Beverages, bakery and food technology including animal feed producers,
  • Consumer food companies including those involved in horticulture, organic produce, poultry, prepared consumer foods and seafood,
  • Dairy and functional foods and the primary meat sectors including those involved in the processing of beef, lamb and pigmeat, the by-products of all meat processing and those involved in the bloodstock industry.

Welcoming the announcement, the Minister for Science, Technology & Innovation Conor Lenihan T.D said: "The Innovation Vouchers initiative has been up and running since 2007 and through funding provided by the Department of Enterprise, Trade & Innovation has already helped over 1,000 small companies in Ireland to find a research partner who can solve some of their business challenges. The decision by my colleague, the Minister for Agriculture, Fisheries and Food, to provide funding for a call for proposals dedicated to the food sector is most welcome".

You can apply for an Innovation Voucher and get more details on this Enterprise Ireland managed initiative onwww.innovationvouchers.ie or by contacting Pat O'Brien, Enterprise Ireland on +353 1 7272766.

 

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Sun, 18 Jul 2010 15:26:00 -0700 Fresh Produce News Ireland - World Fruit & Vegetable Show 2010 - www.HortiTrends.com http://florists.posterous.com/fresh-produce-news-ireland-world-fruit-vegeta http://florists.posterous.com/fresh-produce-news-ireland-world-fruit-vegeta

 

World Fruit & Vegetable Show 2010

                           
ExCeL London 27th and 28th October 2010.


The World Fruit & Vegetable Show is an international trade exhibition, targeted at a very specific sector of the market, which is focused on the fruit, vegetable and flower industry. However, it is not just for buyers, producers and exporters of produce, it is also for any associated product or industry, such as packaging, labelling or transportation.

The number of exhibitors and visitors grew last year, despite the poor trading environment due to the world recession. Most importantly, both exhibitors and visitors found new and useful business contacts, which later developed into actual orders and trade.

 

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Wed, 14 Jul 2010 16:37:00 -0700 FLORISTS NEWS - Successful Flowers Business For Sale - NEWS FROM WWW.HORTITRENDS.COM http://florists.posterous.com/florists-news-successful-flowers-business-for-0 http://florists.posterous.com/florists-news-successful-flowers-business-for-0

 

Successful Flower Printing Bussiness For Sale

  • €13,000

Sales revenue:
0 - €500k
Net profit:
0 - €250k

Small retail unit to sell at bargain price or bussiness to sell. 
The unit is located in Jervis Shopping Centre but could be moved in another location . 
The price for the unit is € 10.000 There is a rent to be paid in the actual location.The rent is negotiable 
There is not other bills to be paid than the rent (not service charge, no rates, no water or electricity bills) 
In the actual location there is water, electricity, phone line available 
Situated on the main entrance of the shopping centre benefit from a fantastic position and high levels of footfall on Henry Street. 

 
The bussiness is new brought in Ireland, Speaking roses printing on fresh cut flowers.The bussiness is very successful in over 30 countries. Be the first on your market weddings,proms ,funerals,corporations etc print pictures,logos etcYou will receive not only the equipment and supplies necessary to start and run your business, but you also get years of experience in business development, marketing strategies and public relations, which makes opening your own Speaking Roses business a great experience. We offer proven technology and equipment for both high and low volume production, as well as marketing materials, great methods and techniques, and personalized training that allow us to offer to you what truly is a 'business in a box.' 
Price €13000




Location:
The bussiness is located in the very bussy Jervis shopping centre at the main entrance on Henry street.

Website:
www.speakingrosesirl.com

 

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Tue, 13 Jul 2010 21:49:00 -0700 HortiNews - European Union to Promote Agriculture Products, Including Flowers - www.Hortitrends.com http://florists.posterous.com/hortinews-european-union-to-promote-agricultu-0 http://florists.posterous.com/hortinews-european-union-to-promote-agricultu-0

European Union to promote ag products, including flowers

Over 60 million euros will be spent on 19 promotional programs



The European Commission has approved 19 programs in 14 member states (Austria, Belgium, Czech Republic, Denmark, Germany, France, Greece, Italy, Ireland, the Netherlands, Poland, Slovenia, Spain and the United Kingdom) to provide information on and to promote agricultural products in the European Union. The selected programs cover numerous products including flowers, vegetables, fruit and organic products.
The total budget of the programs running between one and three years is 60.6 million euros. The European Union will contribute half of the budget.
“In an open global market, merely producing excellent food and drink is not enough,” said Dacian Ciolos, commissioner for agriculture and rural development. “We need to increase our efforts to explain to consumers the standards and the quality of what EU agriculture puts on the table. EU programs of this sort can really help our producers in an increasingly competitive world.”
European Union to promote ag products, including flowers - Image
 

 

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