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FACTS & FIGURES HORTI FAIR 2010

FACTS AND FIGURES as at 4 October 2010

International Horti Fair 2010

In 2010 the International Horti Fair is being held in the Amsterdam RAI for the eleventh time. It is the joint continuation of the NTV international horticulture trade fair in Bleiswijk (since 1972) and the International Flower Trade Show in Aalsmeer (since 1962).

Organizer

International Horti Fair BV

Amsterdam RAI, halls 1 to 6 inclusive

Europaplein 22, 1078 GZ Amsterdam (use this address for satellite navigation as well)

Dates

From Tuesday 12 to Friday 15 October 2010 inclusive

Opening times

From 10.00 – 19.00 hours on all days

Admission

Free of charge for professionals on production of invitation/entrance tickets, which are distributed via exhibitors and trade publications or can be downloaded from www.hortifair.com/tickets (price

€ 40 at ticket office).

Surface area

Approximately 35,000 gross m2

Segmentation

Horti Tech (technology and supplies) in halls 1, 2, 3, 4 and 5

Horti Grow & Trade (production and trade/services) in halls 1 and 5

 

Number of exhibitors

approximately 530

House of Quality: 1.000 participants

Exhibition theme 2010

‘Earning Sustainably’

National entries

China, Egypt, France, Germany, Great Britain, India, Kenya, South Korea, Spain

Countries of origin

Belgium, Bulgaria, Canada, Czech Republic, Denmark, Estonia, Finland, Greece, Ireland, Israel, Italy, Japan, the Netherlands, New Zealand, Poland, Portugal, Russia, Saudi Arabia, Singapore, Slovakia, Sweden, Taiwan, Tunisia, Turkey, United Arab Emirates, United States.

Visitors

The International Horti Fair attracted more than 34,000 visitors in 2009, approximately 48% of them from the Netherlands. Registrations and surveys have shown that the international visitors come from more than 100 countries, making the Horti Fair in the Netherlands the most intensively visited trade event in horticulture and the most international of horticultural trade fairs worldwide at the same time.

Board

Chairman of the Board is Ewald van Vliet, mayor of Lansingerland and member of the Board of Greenport Nederland, among other things. Harm Maters (chairman AVAG), Cees Visser (director Visser International Trade & Engineering), Maarten Leune (member of the board of Plantum NL) and Igo Janssen (managing director Horticoop) are members of the Board on behalf of the sector organizations AVAG, Federatie Agrotechniek, Plantum NL and VPN respectively. Independent board members from the sector are Frank Hendriks (cultivation, director Hendriks-Agro), Sander Kroll (commerce, director Ki Plants) and Dick Oosthoek (services, Rabobank Nederland), Bert Koeze (Royal Van Zanten) and Jacques Teelen (former director of FloraHolland).

Exhibition Committee

Sjaak Bakker (Javo), John van der Knaap (Priva), Mariëlle van Buuren (BVB Substrates), Harry Kloppenburg (Fides), Frank Boers (Boal Systemen) and Leo Swart (Modiform).

Horti Fair Innovation Award

All new products and services registered on time by Horti Fair participants automatically compete for the Horti Fair Innovation Award (in partnership with Reed Business). The winner will be announced on Tuesday 12 October, the first day of the trade show.

Horti Fair Breakfast Briefings
 under the auspices of Syntens

Participants organize Breakfast Briefings before the exhibition opens in the morning. The Briefings are a creative combination of presentations, networking and breakfast, in preparation for a visit to the Horti Fair. 

Special pavilions:

Technical Trials

(stand 04.0417)

Technical Trials is a new pavilion at the Horti Fair and is the result of cooperation between a number of leading technical producers. The participants “Central Station” is the pick-up point at the Horti Fair, where visitors to the trade show receive information from and about the 17 participating companies.

Horti Fair Stage

(hall 6)

The Horti Fair Stage in hall 6 of the Amsterdam RAI exhibition complex is the new events platform and the official opening, the prize ceremony for the Horti Fair Innovation Award, product demonstrations, receptions, announcement of the prize-winners from the House of Quality and the final round of Ranking the Grower will all be held here. Furthermore, the Horti Fair Stage is a platform for theme and new products presentations and the first rounds of the Horti Business Game.

Horti Fair House of Quality

hall 1 (01.0126, 01,0228) and hall 5 (05.0102, 05.0202)

The Horti Fair House of Quality (sponsored by Interpolis) with more than 1,000 entries is worldwide the greatest judging event for flowers and plants from individual growers. Their entries are assessed by expert judges from the Stichting VKC (Permanent Judging Committee).

Horti Fair House of Technology & Innovation

(stand  04.0226)

With the addition of Innovation to the name to emphasize renewal and a vibrant programme of debates once more, the Horti Fair House of Technology & Innovation again promises to be one of the top attractions at the coming Horti Fair. Participants present horticultural technology.

Horti Fair House of Software

(stand 01.0428)

This special interest pavilion offers visitors a complete and future-focused impression of the latest developments in software for greenhouse horticulture. The Horti Fair Internet café completes the pavilion.

Horti Fair Breeders’ Market 

(stand 01.0440)

This pavilion offers a concentrated overview of the ranges offered by specialized breeders and suppliers of parental material.

Horti Fair Career Plaza

(stand 03.0302)

The Career Plaza is the pavilion at the Horti Fair that links the horticultural sector with young people who are looking for a job or are considering their choice of profession. Special activities are organized in the pavilion for students who are becoming acquainted with trade and industry by meeting exhibitors at the trade show.

AVAG Market

(stand 04.0220)

Sector pavilion for members of this organisation for Dutch suppliers to greenhouse horticulture.

If you have a story or event to promote please email: news@HortiTrends.com 

Latest Company News, Trends, Courses, Products Services, Suppliers & Jobs in Horticulture & Fresh Produce, Nurseries, Fruit & Vegetable Growers, Landscape, Architecture, Garden Centre, Florists, Sports Turf, Green Keeping & Forestry Sectors.

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Wed, 06 Oct 2010 11:14:33 -0700 HortiFair 2010 Update http://florists.posterous.com/hortifair-2010-update http://florists.posterous.com/hortifair-2010-update

Horti Fair Stage: presentation venue available

There are still opportunities on the Horti Fair Stage for Horti Fair participants who would like to take advantage of an extra platform to present their activities. Your presentation of a product, introduction of a new product, welcome for a large delegation: inquire into the options and send us a mail.

But send it as soon as possible, so that your event can also be included in the daily agenda for the Horti Fair (appears in the Daily News, the press agenda, on the website, etc). The Horti Fair Stage is certainly the platform for the opening of the Horti Fair, prize ceremonies, Flowertrends (flowered by Dutch Creations), introduction of the Anthura marketing concept, the presentation of the award for Ranking the Grower, interviews for KAS TV and rounds of the Horti Business Game. Opportunities are still available on every day of the exhibition and no extra costs are charged for this service!

lijntje

Registrations start for 2011

The Horti Fair 2010 will see the start of registrations for the Horti Fair 2011, when your trade show will be held in the first week of November at the same time as the FloraHolland Trade Fair. This means the Horti Fair is one of the founding partners of the International HortiWeek and has the Holland Complex (halls 8 to 11 inclusive) of the Amsterdam RAI in use.

The registration forms will be delivered by the Horti Fair team and you can also meet the team members on the Horti Fair stand in the House of Software (stand 01.0428). The modern exhibition accommodation of the Holland Complex (high halls, more direct light, modern entrance, good restaurants and excellent facilities for supply and dismantling) is extremely suitable for the Horti Fair horticultural trade show. Participants in 2010 will be given first opportunity of taking out an option on stand space for the Horti Fair 2011! Please contact Jacco Mantel (j.mantel@hortifair.nl) for details.

lijntje

Principal stand contractor Arti'70

You can still place additional orders for furniture in the Arti'70 webshop (link) until 10 October. Thereafter Arti'70 can be reached via the service desk in the main entrance of the Amsterdam RAI. The opening times are: Monday 11 October from 08.00 to 17.00 hours and Tuesday 12 October from 08.00 to 10.00 hours.

lijntje

Press Room Horti Fair 2010: K102

Press room K102 is in use for the Horti Fair 2010 and you can deliver press files for the international trade press there between 14.00 and 15.00 hours on Monday 11 October. Also check out the tips for optimum PR before, during and after the Horti Fair. Are there any ideas, special stand campaigns or events you haven't passed on yet? Then don't lose any time in contacting the Horti Fair press service.

If you have a story or event to promote please email: news@HortiTrends.com 

Latest Company News, Trends, Courses, Products Services, Suppliers & Jobs in Horticulture & Fresh Produce, Nurseries, Fruit & Vegetable Growers, Landscape, Architecture, Garden Centre, Florists, Sports Turf, Green Keeping & Forestry Sectors.

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