17 Nov 2010

Westland Horticulture to hold Masterclass for Retail Garden Staff in Dublin - February 2011

Westland Horticulture’s masterclasses are aimed at garden retail staff, and experienced speakers will provide information to boost the skills and confidence of staff.

The master classes will cover the follwing categories:

  • Developments and Trends in the market place.
  • Customer engagement.
  • How to maximise sales and product knowledge
  • The Future Foundation will provide information on trends and Westland Horticulture’s technical team will provide information on specific products to enable retail staff to pass this on to their customers. Westland Horticulture head of marketing Keith Nicholson said:  "The 2011 Westland Masterclasses are a must for all garden retail staff, as one of the leading companies within this area we will be using our knowledge along with those from outside professional organisations to reinvigorate gardening within centres across the UK."

    Westland Masterclass Date - Dublin: City West Hotel – 3rd February 2011.

    The classes are free of charge and restricted to 30 delegates per course.  A refundable booking fee of £35 is required. 
    To book your place email Nicola Bacon on nbacon@westlandhorticulture.com

    13 Jul 2010

    HortiNews - European Union to Promote Agriculture Products, Including Flowers - www.Hortitrends.com

    European Union to promote ag products, including flowers

    Over 60 million euros will be spent on 19 promotional programs



    The European Commission has approved 19 programs in 14 member states (Austria, Belgium, Czech Republic, Denmark, Germany, France, Greece, Italy, Ireland, the Netherlands, Poland, Slovenia, Spain and the United Kingdom) to provide information on and to promote agricultural products in the European Union. The selected programs cover numerous products including flowers, vegetables, fruit and organic products.
    The total budget of the programs running between one and three years is 60.6 million euros. The European Union will contribute half of the budget.
    “In an open global market, merely producing excellent food and drink is not enough,” said Dacian Ciolos, commissioner for agriculture and rural development. “We need to increase our efforts to explain to consumers the standards and the quality of what EU agriculture puts on the table. EU programs of this sort can really help our producers in an increasingly competitive world.”
    European Union to promote ag products, including flowers - Image
     

     

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